Rare Beauty
rarebeauty.com · Makeup · United States · #190 in Health & Beauty
Rare Beauty is makeup made to feel good in, without hiding what makes you unique. Shop airy, breathable formulas that are easy to apply, blend and build.
Visits / month
677K
Change, last month
−17.3%
Top visitor country
United States
- 733.6KJun 2026
- 813.6KJul 2026
- 819KAug 2026
- 677KSep 2026
Third-party estimate, Oct 2026.
Shopify theme
SDG Shopify Skeleton
Custom or third-partyv1.10.0
Installed as “RareBeauty/SDG: Production 2”.
Every store on SDG Shopify Skeleton →8 apps and tools
Read from the homepage, Oct 2026
Products
151
Median price
$26
$0 – $278
Collections
53
First product
Jan 2024
≈ launch date
Latest product
Oct 2026
Active Meta ads
182
Social
TikTok
5.1M
Contacts
Pro••••••@rarebeauty.com
Public contact emails are part of Pro, coming soon.
Similar Shopify stores
Top beauty stores →| Store | Sells | Country | Theme | Visits / mo | Change |
|---|---|---|---|---|---|
| Pilgrim India discoverpilgrim.com | Shampoo | India | Focal | 5.8M | −24.7% |
| PrimePrometics™ primeprometics.com | Cosmetic Sets | United States | Custom | 4.9M | +45.6% |
| The Derma Co thedermaco.com | Sunscreen | India | Ecomus | 4.8M | +0.0% |
| Smooche smooche.com | Lip Makeup | United States | Palo Alto | 4.8M | +2.4% |
| Loop Earplugs loopearplugs.com | Earplugs | Belgium | Custom | 4.2M | −4.4% |
| Dot & Key dotandkey.com | Skin Care | India | themex | 4.2M | +29.7% |
| GODA goda.co | Eaux de Parfum | United States | Impact | 4.1M | +46.0% |
| Laura Geller Beauty laurageller.com | Cosmetic Sets | United States | Dawn | 4.1M | +24.6% |